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Business Vocabulary: Paid Traffic

Paid traffic is not fake.

It’s not cheating.

It’s simply buying a shortcut to attention.

 

When you pay, your content gets pushed in front of people

who would’ve never found you on their own.

That’s the whole point.

 

Paid traffic is fuel:

it burns fast,

costs money,

and works only as long as you keep pouring.

 

📢 You boosted an Instagram post — every visit from it is paid traffic.

🎯 Someone clicked your targeted ad — paid traffic.

🛒 Your product video showed up mid-scroll and they tapped — paid traffic.

📈 You promoted a TikTok to test a new audience — all traffic from it: paid.

 

End of story: paid traffic gets people in the door — but it never guarantees they’ll stay.

 

❓ Do you actually use paid traffic — or still rely on luck?

 

♻️ Repost this explanation if it cleared things up.

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