E-commerce at the core, catalog on demand

A massive B2B catalog

In 2009, we launched the corporate site for ElectroSnab, a supplier of electrical components.

Unlike audio or consumer projects, this was about scale: the catalog included everything from small clamps and wires to industrial-grade equipment, all optimized in a high-performance database for speed and easy navigation.

Features and highlights

• 🏗️ Massive product database, optimized for scale and structured for B2B browsing.

• 🛒 Initially a full e-commerce store, but later adapted into a catalog-only version when the client decided to handle orders offline.

• 🔄 Switchable commerce modules: the shopping cart and checkout were simply disabled, while the rest of the system kept running.

• 💬 Live chat with head office managers, giving customers direct access to consultation.

• 🎨 Clean design, showcasing the catalog clearly and professionally.

Why it mattered

ElectroSnab (2009) highlighted the flexibility of our Core:

• ✅ A single installation could act as both a store and a catalog.

• ✅ Clients could decide how they wanted to handle sales — online checkout or offline contracts.

• ✅ For us, it set a new standard: from this project on, our e-commerce modules became switchable at the push of a button — off or on, depending on business needs.

👉 In other words, ElectroSnab was proof that in 2009 our Core was already “e-commerce at heart, catalog on demand.”