Looking for a gift nearby
A shopper finds your shop
A gift for a sister's birthday, and nothing at the mall feels right. Your new arrivals page has exactly the scarf they had in mind, and they drop by on Saturday.
A website for your boutique. We build it. You just say yes.
Tell us what you carry, the brands you love and what makes your shop worth the trip. In about 3 days you get a link to your finished draft, free. Like it? It goes live. Don't like it? You walk away.
$299 a year once it's live. Hosting and 3 branded QR codes included.
- Check your draft on your phone, between customers
- Nothing goes live without your OK
Your draftReady in ~3 days
- What you carry
- Brands you love
- New arrivals
- Hours and how to find you
Cost of draft$0
You approve → it goes live
See it before you pay
One price. You only pay if you say yes.
- Free draftYour site, ready to look at in about 3 days
- Up to two rounds of changesTell us what to change, in plain words
- Your callSay yes and pay $299 a year, or say no and pay nothing
The draft is free. Billing starts only after you say yes.
After that, your site stays online and your QR codes keep working. New arrivals on the rail? Post them yourself from the app. A few regulars who come in because of your site cover it for the year.
One simple price
$299per year
Less than $25 a month
- We design, write and set up your shop's website
- What you carry and the brands behind it
- New arrivals, events and sales, updated from your phone
- Questions and holds on an item, straight to your email
- 3 branded QR codes for bags, receipts and your window
Your shop lives only on Instagram?
People decide on the couch whether your shop is worth the trip. Show them what's on the rails before they leave home.
- "Are you open today?" in your DMs Hours on your page
- New stock buried in the feed A new arrivals page
- No time to build a site We build it
- Paying up front Draft is free
What you carry
Clothing, gifts, home, local makers: the mix that makes your shop yours.
New arrivals
Fresh stock with photos, posted from your phone the day it lands.
Hours and how to find you
Holiday hours, parking and the street, always up to date.
Ask or hold an item
A size, a colour, "can you put it aside till Saturday?"
In a boutique owner's month
Where a boutique website actually helps
A friend asks where you got it
Your customers send your link
"Where's that sweater from?" Your customer sends your page, and the friend sees the shop, the hours and the new arrivals.
Before the holidays
Events bring people in
A late-night shopping evening, a sale, a local maker's launch: on your page and on the QR code in every bag.
Products, arrivals and visits
What's on the rails, what just arrived and when you're open
A boutique is a mood as much as a list of products: the mix of brands, the makers you've found, the way the shop feels when you walk in. Photos and a few honest lines about what you love to stock tell a stranger more than any directory listing, and bring in people who would never walk down your street otherwise.
Show what's actually in the shop. Categories with real photos, the brands and makers you carry, and a new arrivals page you update from your phone when the delivery comes in. That's the reason a regular checks your site on a Thursday night and comes in on Friday.
Make the visit easy: your hours, including holidays, where to park, what's nearby, and whether you do gift wrapping or alterations. Small details like these turn "maybe" into a trip downtown.
Questions are sales waiting to happen. A form for a size or a colour, or to put something aside until the weekend, lands in your inbox, and the sale happens in your shop.
Your QR codes, included
Put your website on everything that leaves your shop
3 QR codes in your branding come with your site, ready to print. A phone camera is all anyone needs to open your page from one.
Shopping bagsEvery bag carries your new arrivals home
Receipts and gift cardsThe way back for the next visit
Counter and fitting roomsSizes, other colours and what's coming next
Social bios and chatsIn your bio, and as a picture card in a chat
A screen in the window?
A screen in your window that sells after closing time
People walk past your window in the evening and on Sundays. A screen there can show new arrivals, this week's sale and your next event, with a QR code that opens your site, so a closed shop still makes a first impression.
- New arrivals, in photos and short clips
- Sales and events, this week and next
- A QR code, to see more from the sidewalk
Most smart TVs with a web browser can show it, with no extra box. You change what's on screen from your phone, using the same photos and videos as your site, and a QR code on screen lets people book or save an offer on their own phone.
Compared
Where shoppers find a shop today
Each of these brings people in now and then. None of them shows your whole shop under your own name.
Good forShowing new pieces and the vibe.
Leaves outHours, directions and older stock disappear down the feed.
Google Maps listing
Good forBeing found nearby.
Leaves outShows where you are, not what's on your rails.
Online marketplaces
Good forSelling far away.
Leaves outFees, and you're one more seller next to the big names.
Foot traffic
Good forYour regulars and passers-by.
Leaves outOnly works for people who already walk down your street.
Yours
Your own shop site
What you carry, new arrivals, hours, events and item holds, under your shop's name.
How it works
Four steps. You only do the first and the last.
-
Tell us about your business
What you carry, the brands you love, your hours and a few photos of the shop.
A few minutes -
We build your free draft
Written the way people search: "boutique near me", "gift shop downtown". You get a link to open on your phone.
About 3 days -
You look, we adjust
Not quite right? Tell us what to change, the way you'd tell a friend, and we fix it.
Up to two rounds -
Say yes, or say no
Yes: you pay $299 a year and your site goes live. No: tell us why, and you pay nothing.
Your call
Before you say yes
What boutique owners ask us
Can I sell online through the site?
There's no shopping cart. Your site shows what you carry and takes questions and holds; the sale happens in your shop or by phone.
Can I post new arrivals myself?
Yes, from the app, with photos. It takes a minute when the delivery comes in.
Do I need to put every product online?
No. Categories, brands and a new arrivals page are enough to bring people in; the rest they discover in the shop.
Can customers ask me to hold an item?
Yes. A short form asks for the item, the size and the day they'll come in, and lands in your email.
I carry work from local makers. Can each have a spot?
Yes, a page or a section for each maker with their story. Shoppers love knowing who made it.
Can the site show special hours for holidays?
Yes. You change them yourself from the app, so nobody drives over to a closed door on Boxing Day.
Is there something smaller than a full website?
Yes, the Digital Business Card: one page with your buttons, your photo and a QR code, $99 a year. Lots of boutique owners use it first and upgrade later.
Will I show up when someone searches "boutique near me"?
That depends on more than a website: your Google listing, your reviews and the other boutique owners nearby all count. Our part is a site search engines read easily, with your services, neighbourhood and contact details clearly laid out.
Are there setup fees or hidden costs?
No setup fee. The draft is free, and after you say yes it's $299 a year. The only thing you'd buy separately is your own domain name, like yourshop.ca.
See your shop website before you pay anything.
Send us a few details. Your free draft is ready in about 3 days.
- The draft is free
- Up to two rounds of changes
- $299 a year only if you say yes
1999–Now
Building websites since 1999, and still in business. Today it's websites, QR codes and screens for trades and local businesses, with one goal: make it easy for customers to find you and call. QRaway is run by Anthony Albit, founder & CEO. Read our timeline →